Fashion Publicity Careers
Fashion publicity is the assistance given to apparel companies and retail stores to build a desired image in order to reach their target audience and the maintaining of that image by using a variety of creative promotions.
Public Relations Agent:
Duties: The public relations agents more commonly called public relations specialists and publicists assist apparel companies and retail stores to build a more favorable image.
Qualifications: The candidate for this career should possess knowledge of journalistic basics including the proper format for news releases. They should also have excellent oral, written, and presentation skills; good interpersonal skills, good time management skills, and the ability to multi-task, as well as the ability to work under pressure. The candidate should also have completed an internship or have some experience working at a publication for fashion or other media outlet.
Education: There is a degree requirement of a four year degree in public relations or a related field of study. For more information about the fashion publicity career of public relations agent also known as public relations specialist click here on the link for Fashion Schools There is also information at About.com on the public relations specialist career There is more good information about public relations specialists in the Encyclopedia of Careers and Vocational Guidance, Volume 5, by Infobase Publishers, which can be found at the local public library.
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